Category Trends

PRETORIA, SOUTH AFRICA – More than 40 percent of South Africans are considering purchasing an electrified vehicle1 in the next five years according to a recent survey2 by Ford Motor Company, with most preferring hybrid technology. As part of its multi-market research, Ford spoke…

Ford’s Trends Report is led by Ford’s Chief Futurist Sheryl Connelly The report examines consumer preferences and behaviours across a variety of topics The topics include technology and electric vehicles as well as family and sustainability PRETORIA, South Africa, 13…